Logo Download and Brand Guidelines
Logo Download and Brand Guidelines
Use of MCM Comic Con Event Name
Our event name should be written out as MCM Comic Con in the first mention and wherever possible after that. The London show may be referred to as MCM London and the Birmingham show as MCM Birmingham. There is never a hyphen between the words Comic and Con. Any other spellings or abbreviations of our name are incorrect.
Any use of the MCM Comic Con logo on printed or digital materials MUST be approved by the MCM team prior to being printed or promoted. Please e-mail us a sample of how you plan to use the logo and we will provide feedback quickly.
Use of MCM Comic Con Event Name
General Rules for all Logo Assets
Colour Guidelines
MCM London Orange
RGB: 236 / 101 / 0
HEX: #EC6500
CMYK: 0 / 70 / 100 / 0
PMS ORANGE 021C
MCM Birmingham Blue
RGB: 73 / 182 / 232
HEX: #49B6E8
CMYK: 66 / 8 / 0 / 0
PMS 298C
Secondary Colour
RGB: 0 / 0 / 0
HEX: #000000
CMYK: 0 / 0 / 0 / 100
PMS NEUTRAL BLACK C
Correct
Make sure you have enough clearance around the logo so it’s not touching any other logo or text.
Make sure to use the correct logo for the correct show.
And if using the single colour logo, make sure to use it on an appropriate colour background.
Incorrect
Don’t alter, add, distort, cut off, redraw, change into an outline, or remove the By ReedPop logo lockup from our logo.
Don’t add embellishments, such as glows, drop shadows, gradients, textures, patterns, or images intentionally added into the knockout.
Don’t rotate, tilt, or use it vertically.